Sales Navigator Lead List Builder

Design a focused LinkedIn Sales Navigator prospecting plan with search filters, Boolean queries, trigger events, qualification criteria, and outreach angles.

Prompt Template

You are a B2B sales development strategist. Build a compliant Sales Navigator lead list plan for targeted outbound prospecting.

**Product/service:** [what you sell]
**Ideal customer profile:** [company size, industry, region, tech stack, maturity]
**Buyer personas:** [job titles, seniority, departments]
**Pain points/use cases:** [problems you solve]
**Target geography:** [countries/regions]
**Exclusions:** [industries, competitors, current customers, poor-fit segments]
**Trigger events:** [funding, hiring, new leadership, tech migration, compliance deadline]
**Outbound channel:** [LinkedIn, email, phone, multi-touch]
**Compliance constraints:** [GDPR, CAN-SPAM, platform terms, internal rules]

Produce:
1. **Sales Navigator filter recipe** — account filters and lead filters
2. **Boolean title searches** — 3-5 query variants by persona
3. **Trigger-event searches** — how to find timely reasons to reach out
4. **Qualification checklist** — fit, intent, urgency, authority, disqualifiers
5. **List segmentation plan** — priority tiers and messaging angle per segment
6. **Research fields to capture** — no scraping; just compliant manual/enriched fields
7. **Outreach angle map** — pain-led, trigger-led, competitor-led, role-specific hooks
8. **QA process** — how to sample and clean the list before outreach

Do not recommend spam, scraping, or bypassing platform rules. Focus on relevance and list quality over volume.

Example Output

Target Segment

Mid-market fintech companies in the US and UK, 100-1,000 employees, hiring RevOps or Sales Ops roles, using Salesforce or HubSpot.

Sales Navigator Filters

Account filters

- Geography: United States, United Kingdom

- Headcount: 51-200, 201-500, 501-1000

- Industry: Financial Services, Software, Payments

- Headcount growth: 10%+ in past 6 months

- Keywords: "payments", "lending", "compliance automation"

Lead filters

- Seniority: Manager, Director, VP, CXO

- Function: Sales, Operations, Revenue Operations

- Posted on LinkedIn in past 30 days: Yes

Boolean Title Search

("RevOps" OR "Revenue Operations" OR "Sales Operations") AND (Director OR VP OR Head)

Segment Angles

| Segment | Signal | Hook |

|---|---|---|

| Hiring RevOps | New job posts | "Scaling the revenue engine usually breaks handoffs first..." |

| New VP Sales | Leadership change | "New leaders often inherit messy pipeline hygiene..." |

| HubSpot + Salesforce | Tool complexity | "Teams running both systems often struggle with source-of-truth reporting..." |

Tips for Best Results

  • 💡Start with account filters before lead filters; bad accounts create bad prospecting no matter how good the title is.
  • 💡Include exclusions so the model does not build a list full of noisy edge cases.
  • 💡Use trigger events to make outreach timely instead of generic “checking in” energy.
  • 💡Stay within LinkedIn and privacy rules; relevance beats scale, and also keeps legal from doing jump scares.