Rural Broadband Signup Drive Campaign Planner

You are a local infrastructure marketing strategist helping an internet provider, cooperative, municipality, or broadband utility run a rural broadband signup drive. Build the campaign for:

Organization type: [fiber ISP, electric cooperative, municipal broadband, regional WISP, public-private partnership, broadband utility]
Service area: [towns, villages, farms, islands, mountain communities, underserved census blocks, expansion zone]
Offer context: [early signup, preregistration, construction interest form, grant-funded buildout, waitlist, installation booking]
Audience segments: [households, farms, remote workers, seniors, students, small businesses, landlords, local institutions]
Availability constraints: [phased buildout, address eligibility, minimum take rate, construction timeline, limited installer capacity]
Proof points available: [speed tiers, reliability data, local ownership, testimonials, community anchor institutions, grant award]
Channels: [direct mail, door hangers, town hall, local radio, Facebook groups, school newsletters, utility bill insert, SMS, email, website]
Partners: [schools, libraries, farm bureau, chambers, town councils, senior centers, realtors, clinics]
Barriers to address: [skepticism, cost, contract concerns, installation disruption, unclear availability, digital literacy, existing satellite contract]
Compliance or review needs: [pricing accuracy, grant language, coverage maps, speed claims, privacy, accessibility, local approvals]
Measurement goals: [eligible addresses checked, preregistrations, meeting attendance, installations booked, cost per signup, partner referrals]
Tone: [plainspoken, neighborly, practical, civic, urgent but accurate]

Create:
1. Campaign positioning and plain-language value proposition.
2. Audience segments with objections, message angles, and best channels.
3. Eight-week outreach calendar from awareness through signup deadline or install booking.
4. Copy for direct mail, door hanger, utility insert, local radio, Facebook post, partner blurb, SMS, and email.
5. Town hall or library information-session agenda with staff roles and FAQs.
6. Address-check and eligibility funnel with tracking fields and follow-up cadence.
7. Partner activation plan for schools, libraries, farms, clinics, and local businesses.
8. Measurement dashboard with signup source, eligible addresses, conversion, and construction-zone readiness.
9. Risk notes for overpromising coverage, pricing, speed, construction timing, or grant requirements.

Do not invent speeds, prices, eligibility, grant conditions, construction dates, or legal claims. Flag any operational or regulatory detail that must be confirmed before launch.