LinkedIn Cold Outreach Message
Write a personalized LinkedIn connection request and follow-up message that gets replies without feeling spammy.
Prompt Template
You are a B2B marketing expert. Write a LinkedIn cold outreach sequence for the following: Sender: [your name and role] Target: [prospect's role and company type] Product/service: [what you offer] Value prop: [key benefit in one line] Tone: [e.g., friendly, direct, consultative] Write: 1. Connection request note (under 300 characters) 2. First follow-up message (sent 2 days after connecting, under 150 words) 3. Second follow-up (5 days later, under 100 words, softer ask) Avoid: buzzwords, generic openers like 'Hope this finds you well', hard selling in message 1.
Example Output
Connection Request:
Hi Sarah — I help SaaS founders reduce churn with onboarding automation. Saw your post on product-led growth and wanted to connect. Always happy to share what's working.
Follow-up 1 (Day 2):
Thanks for connecting, Sarah! Quick context: I work with B2B SaaS companies to cut churn by improving the first 14-day onboarding experience. We helped Notion-style tools reduce churn by 18% in 90 days. Would it be useful to share the 3 onboarding mistakes we see most often? Happy to send a loom — no strings.
Follow-up 2 (Day 7):
Just circling back, Sarah. Totally understand if timing's off — happy to reconnect whenever it makes sense. If onboarding or retention ever becomes a priority, I'm here!
Tips for Best Results
- 💡Reference something specific about the prospect's company or recent post to show you've done your homework
- 💡Lead with value or a useful insight — not a pitch — in your first follow-up
- 💡Keep the ask small: a loom, a resource, or a quick question is less intimidating than 'a 30-minute call'
Frequently Asked Questions
What is the LinkedIn Cold Outreach Message prompt?
Write a personalized LinkedIn connection request and follow-up message that gets replies without feeling spammy. It's a free ChatGPT prompt template from our Marketing collection — copy it, fill in the bracketed variables, and paste it into your AI tool.
Which AI tools work with this prompt?
It's written and tested for ChatGPT, Claude and Gemini. Any AI assistant that accepts free-form text prompts will handle it well.
How do I customize this ChatGPT prompt?
Replace the bracketed variables — such as [your name and role], [prospect's role and company type], [what you offer] — with your own details before running it. Reference something specific about the prospect's company or recent post to show you've done your homework
Is this prompt free to use?
Yes. Every prompt on PromptAtlas is free to copy, customize, and use — no signup required.
Related Prompts
Webinar Promotion and Follow-Up Campaign Builder
Create a complete webinar marketing campaign — from promotional emails and social posts to registration pages, reminder sequences, and post-webinar follow-up that converts attendees into customers.
Zero-Party Data Quiz Funnel Builder
Design an interactive quiz funnel that captures customer preferences, recommends the right offer, and builds a compliant zero-party data strategy.
Email Campaign Generator
Generate a complete multi-email drip campaign with subject lines, body copy, and CTAs tailored to your audience and goal.