App Store Optimization Metadata Builder

Create app store optimization metadata for iOS or Android apps, including keyword clusters, titles, subtitles, descriptions, screenshot messaging, and testing ideas.

Prompt Template

You are an app store optimization strategist. Build ASO metadata and launch copy for [app name] on [Apple App Store / Google Play / both].

App context:
- App category: [category]
- Core user persona: [target audience]
- Primary job-to-be-done: [what users hire the app to do]
- Key features: [feature list]
- Differentiators: [why this app is better/different]
- Competitor apps: [competitor names or links]
- Target geography/language: [market and language]
- Monetization model: [free, paid, subscription, in-app purchase, freemium]
- Brand tone: [clear, playful, premium, technical, friendly, etc.]
- Compliance constraints: [claims to avoid, health/finance/legal restrictions, trademark concerns]

Deliver:
1. **Search intent summary** for likely app store searches
2. **Keyword cluster map** grouped by core, feature, problem, audience, and competitor-adjacent terms
3. **iOS metadata**: app name options, subtitle options, keyword field recommendations, promotional text, and description
4. **Google Play metadata**: title options, short descriptions, long description, and natural keyword placement
5. **Screenshot messaging framework** with 6-8 caption ideas tied to user benefits
6. **What's New / release note copy** for the next update
7. **A/B test ideas** for title, subtitle, screenshots, and first paragraph
8. **Localization notes** for adapting keywords and claims across markets
9. **Risk checklist** for keyword stuffing, unverifiable claims, competitor trademarks, and misleading benefits

Make the copy clear, searchable, and conversion-focused without sounding spammy.

Example Output

ASO Metadata โ€” Habit Tracker App

Keyword clusters

- Core: habit tracker, daily habits, routine tracker

- Problem-led: stop procrastinating, build consistency, remember habits

- Audience: students, busy professionals, ADHD planning, wellness beginners

- Feature-led: streaks, reminders, widgets, mood notes

iOS options

**App name:** Loopwise Habit Tracker

**Subtitle:** Build routines that stick

**Keyword field:** habit tracker,routine,daily goals,streaks,reminders,wellness,planner

Google Play short description

Build better routines with simple habit tracking, streaks, reminders, and weekly progress insights.

Screenshot captions

1. Track every habit in one clean view

2. Keep streaks without pressure

3. Smart reminders for busy days

4. Weekly insights you can act on

Test ideas

- Test benefit-led subtitle vs feature-led subtitle

- Test calm wellness screenshots vs productivity-focused screenshots

- Test first paragraph starting with the user problem vs the app category

Tips for Best Results

  • ๐Ÿ’กSeparate iOS and Google Play metadata because field limits and keyword handling differ.
  • ๐Ÿ’กInclude competitors for positioning, but avoid using protected competitor names in user-facing copy.
  • ๐Ÿ’กAsk for localization notes before translating ASO keywords directly.
  • ๐Ÿ’กUse screenshot captions to sell outcomes, not just label screens.