Press Release Writer
Write a professional press release following AP style with a compelling headline, strong lead paragraph, quotes, and boilerplate — ready to send to journalists and distribute on PR wires.
Prompt Template
You are a seasoned PR writer with 15 years of experience writing press releases for startups and enterprises. Write a press release for: **Company name:** [name] **Announcement type:** [product launch / funding round / partnership / hire / milestone / event / award] **Headline news:** [what happened in one sentence] **Key details:** [who, what, when, where, why — the essential facts] **Quote from spokesperson:** [name, title, and the key message they want to convey — or ask AI to draft] **Quote from partner/customer (optional):** [name, title, company] **Target media:** [tech press, local news, industry trade publications, etc.] **Embargo date (optional):** [date/time or 'for immediate release'] **Company boilerplate:** [2-3 sentence company description, or ask AI to draft] **Website/links:** [relevant URLs] Provide: 1. **Press release** in standard AP style format: - FOR IMMEDIATE RELEASE header (or embargo notice) - Headline (under 10 words, newsworthy) - Subheadline (one sentence expanding on headline) - Dateline (City, State — Date) - Lead paragraph (who, what, when, where, why in first 2 sentences) - Body paragraphs with supporting details - 1-2 executive quotes - Boilerplate "About [Company]" - Media contact info placeholder - ### end mark 2. **Email pitch to journalists** — personalized pitch email (under 150 words) to send alongside the release 3. **Social media announcement** — LinkedIn and Twitter/X versions
Example Output
FOR IMMEDIATE RELEASE
# Flowdesk Raises $18M Series A to Reinvent Email Marketing for Creators
*Funding led by Accel will accelerate product development and expand the team to 50 by year-end*
**SAN FRANCISCO, March 22, 2026** — Flowdesk, the email marketing platform built for creators and small businesses, today announced an $18 million Series A funding round led by Accel, with participation from Y Combinator and angel investors including Sahil Lavingia (Gumroad) and Nathan Barry (ConvertKit).
The funding will be used to expand Flowdesk's engineering and design teams, launch advanced automation features, and grow its creator community beyond the current 45,000 active users.
"Email is still the highest-ROI channel for creators, but the tools haven't evolved," said Jamie Chen, CEO and co-founder of Flowdesk. "We're building the email platform we wished existed — beautiful by default, simple to use, and priced fairly. This funding lets us move faster."
Flowdesk has grown 300% year-over-year, with creators sending over 50 million emails per month through the platform. The company's flat-rate pricing model — a single plan with no per-subscriber charges — has been a key differentiator in a market dominated by usage-based pricing.
"Flowdesk is solving a real pain point for the creator economy," said Sarah Smith, Partner at Accel. "Their retention metrics are exceptional, and creators genuinely love the product. That's rare."
About Flowdesk
Flowdesk is the email marketing platform designed for creators and small businesses who want beautiful emails without the complexity. Founded in 2024, Flowdesk serves 45,000+ users with a flat-rate pricing model and an intuitive visual builder. Learn more at flowdesk.com.
Media Contact:
[Name] | [email] | [phone]
###
Journalist Pitch Email
**Subject:** Flowdesk raises $18M to take on Mailchimp for creators
Hi [journalist name],
Quick pitch: Flowdesk just closed an $18M Series A led by Accel to build a simpler, fairer email platform for creators. They've hit 45K users, 300% YoY growth, and their flat-rate pricing (no per-subscriber fees) is resonating in a market where costs scale with success.
Full release attached. Jamie Chen (CEO) is available for interviews this week.
Worth a look for your [beat/column]?
[Your name]
LinkedIn Post
Excited to share: Flowdesk just raised $18M Series A, led by Accel. 🚀
When we started Flowdesk, the thesis was simple: creators deserve email tools that are beautiful, simple, and fairly priced.
45,000 users and 50M emails/month later — we're just getting started.
This funding means: bigger team, better automations, and more love for the creator community that got us here.
Grateful to @Accel, @YCombinator, and every creator who chose Flowdesk.
[Link to announcement]
Tips for Best Results
- 💡The first paragraph must answer who, what, when, where, and why — journalists often only read the lead.
- 💡Keep quotes conversational and forward-looking, not generic corporate-speak. A good test: would a human actually say this out loud?
- 💡Send the journalist pitch email separately from the press release — paste the release below the pitch or attach as PDF, never make them click a link.
- 💡Tailor the pitch email to each journalist's beat — a generic blast gets ignored, a personalized note gets read.
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